Bond & Bond Billboard
Monday, July 19th, 2010DraftFCB came up with a innovative idea to advertise Bond + Bond’s white ware deals. They created a fridge magnet billboard in Newmarket located near the Bond + Bond store. Huge colourful magnetic letters and numbers were made and stuck onto a white metal billboard. And each week they are rearranged to spell out the next offer. Very cool.
We understand this campaign was very successful with people walking into Bond & Bond asking for the ‘billboard deal’!